Two-day international AI conference for creatives and marketers
16 – 17 October 2024 | KUMST, Údolní 19, Brno, Czech Republic
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Are you ready to own the game?
A conference that will rewrite the rules of your creativity:
- The biggest AI event for creatives in the country
- International and local speakers to show you how to get the most out of AI
- Hands-on workshops to advance your AI skills
- Live stream with simultaneous translation and subtitles
Who can be the player?
- Marketing and production agencies
- Video creators and filmmakers
- Animators and graphic designers
- Game developers
- UX and UI designers
- Teachers and anyone who wants to keep up
The ticket includes a structured recording of each lecture. We will start selling tickets at the beginning of September. The venue only fits 100 people, so don’t hesitate.
Our guide through the conference will be Filip Goszler, a digital enthusiast, lecturer and expert on new technologies.
Action packed two-day programme:
16 October 2024
- AI film festival – witness the premiere of the cinematic future
- Hands-on workshops that will take your AI skills to the next level
- Lectures by international and local creatives on how to use AI in practice
- Informal networking with industry colleagues, friends and other AI enthusiasts
- Delicious catering throughout the conference day included in the price of admission
- After party at KUMST directly following the conference
- All-day care from a great team Pravidla se změnila
5 reasons why you should be in the game:
- You’ll gain a competitive advantage in a fast-changing world.
- You’ll learn how to work with the latest AI tools.
- Get inspiration from the best players in the industry.
- Make valuable contacts for your next game.
- Experience a unique blend of creativity, human talent and technology.
Don’t let your competitors get ahead of you. Stay one move ahead with the Rules Have Changed conference. Get your tickets now.
Program and Speakers
A hands-on presentation by Hollywood filmmaker and media creator Tim Simmons, who will explore the possibilities, opportunities and limitations of current AI in the film industry and content creation. Tim will share practical tips and insights on how to integrate generative AI into creative projects, how to use AI to support the work of creatives, and what the future holds for the world of film. In the meantime, check out Tim’s YT channel Theoretically Media.
Tim Simmons is an experienced media producer with a demonstrated history of creating short and long form video to create engaging content.Tech Savvy, people savvy, and self motivated creator with a successful track record of building a brand from scratch, Tim is passionate about sharing his knowledge with others – and exploring the intersection of creative content and AI.
In 2022, Tim created Theoretically Media, a channel focusing on creative AI imagery. The Channel dives into filmmaking, music, writing, and art, all enhanced by AI latest tools. Believing in technology’s power to elevate independent artists’ work, Tim explores the cusp of AI and art. The YouTube Channel currently has over 100K Subscribers..
AI expert, artist and designer Olivio Sarikas will demonstrate a whirlwind of apps and AI-powered tools for creative content creation, advertising, film and art. If anyone knows what’s new, what makes sense to try and which tools to grab, it’s Olivio. His talk will save you hours of searching and testing AI creative tools and give you practical advice on how to create with generative AI. In the meantime, check out Olivio’s YT channel.
Olivio Sarikas is an AI tools expert, podcaster, vlogger, passionate artist and AI experimenter. He studied at the University of Fine Arts in Vienna and Munich and holds a Master’s degree in Fine Arts. His AI tutorials and tips for creatives are followed on social media by hundreds of thousands of people around the world.
The rapid advancement of artificial intelligence (AI) technology poses significant challenges and opportunities for intellectual property, particularly concerning authors’ rights. This presentation explores two critical dimensions: the use of copyrighted works by AI systems and the legal status of AI-generated content.
Agnieszka Hajos-Iwańska is Ph.D. in law (Jagielonian University) and advocate at the Krakow Bar Association. Combining her position as Of Counsel for VC and NewTech at B2RLaw and work as scholar at Law Faculty of Jagiellonian University, she also collaborates with AGH University of Science and Technology. Agnieszka has almost twenty years of legal experience from both international law firm and legal boutique and is repeatedly noticed by Legal500 in M&A and Private Equity practices. Agnieszka is an author or co-author of five books and several articles in recognized magazines. She has been a speaker at Polish and international legal conferences on artificial intelligence, financial markets and international bankruptcy proceedings.
Writing in the age of AI: Dita has been experimenting with neural networks since 2019, especially in the field of creative writing. AI is also an interactive “mirror” for her, and its sensitivity to initial conditions, deterministically chaotic behavior, and inhumanly precise language work fascinate Dita. In her talk, she will briefly describe her projects Digital Philosopher (2019) and Digital Writer (2020-21), on which she collaborated with Honza Tyl, and in more detail her book ANIMAL, which was published this spring and is the first Czech “co-written” book – it is written with AI and AI in its unexpected forms is also its subject.
Mgr. Dita Malečková, Ph.D., studied Philosophy and Information Science at Charles University in Prague. For more than ten years she lectured at the Department of New Media Studies at the Faculty of Arts, Charles University, and now teaches at the Film and Television Faculty of the Academy of Performing Arts in Prague. Her interest lies in the intersection of philosophy, media theory, imagination and art. Since 2019 she has been working on generative systems, co-created the projects Digital Philosopher (2019) and Digital Writer (2020-21) and in 2024 published the first Czech co-authored book entitled ANIMAL.
Petr Salaba is a film director, producer and science popularizer. His latest project is the chatbot Anamnesis (2024), which deals with empathy and simulated suffering, premiered at the CPH:DOX festival at the Charlottenborg Gallery in Copenhagen.
After studying computer science, Ondřej spent 10 years in a technology company. Now he is intensively involved in generative artificial intelligence tools and their practical use in audiovisual production, marketing and in general in his professional and personal life.
A man of many stories, whom no one calls anything but Havran. From the ethology of camels to the jungles, mountains and deserts of five continents to the development of computer games, the creation of virals, or connecting creativity and innovation in the world of startups.
“AI is taking our jobs!” Blah, blah, blah… You’ve heard that too many times… How about “AI destroys creativity”? I’m sure you heard that one too… “AI saves me a lot of time. And time is money.” Oh, so that’s nothing new either? Well, that’s what it’s all about. Don’t expect me to tell you some ultimate secret that will solve all your problems. But let me give you a behind-the-scenes look at how one creative person works with AI. I’ll show you the tools that I use myself, and that AI can do wonders for. And in the end, we might even evaluate whether there’s any truth to all those statements.
Daniel describes himself as a “media maker”. He offers a wide range of creative activities under his brand White Whale Media. He photographs, shoots, edits, composes music, animates, graphic design… Most often he shoots video real estate shows, unboxings for an unnamed eshop, various reports, he mainly shoots sports, but not only sports. Lately he has been doing graphics for Finnish conference Scan Agile and almost everything for geeky community GUG.cz.
Bára Karpíšková will present how artificial intelligence can be used to improve children’s filmmaking without losing the charm of hand-crafted props, environments and characters. In her workshop with children, she starts traditionally – with paper, scissors, glue and a large dose of children’s imagination. Stop motion films, photo stories and scenes are created and then fine-tuned with the help of AI. Bára will show you how these technologies can push the quality and visual appeal of the resulting film, while still respecting the original child’s creativity. The paper will look at what the situation was a year ago and what the possibilities are today, and offer inspiration for those who want to enhance their work with a small touch of technology.
Bára Karpíšková is the leader of one of the first AI clubs in the Czech Republic, where she discovers AI, tries out new AI programs for editing videos and photos, and looks for ways to use AI with children in art and animation. She works with AI dětem, where she trains teachers and students on how to use AI in schools in a meaningful way. She creates educational materials for schools and children as part of the AI Curriculum for the Czech Republic. She is a lifelong educator who enthusiastically follows and integrates interesting innovations into teaching.
AI is everywhere, everyone is talking about it, companies are implementing it and everyone is using it. But is it really all that rosy? How many times have you yourself used it in client work in the last year? And has the result been satisfactory? Unfortunately, AI still has a number of weak points. In simpler and rather routine work it can usually be used very well, but once a more complex task/problem comes up, AI can prove to be useless. And where it falls short, good old human work comes in again. With the help of a few examples, we’ll take a closer look at just these weaknesses together.
Petr has been involved in graphic design for the last ten years. He focuses mainly on visual identity, web and application design, data visualization and UX design. He gained his work experience in a startup, the advertising agency Elite Monday Lovers, over the years as a freelancer, at the international company PwC and since spring 2023 as a chief designer at the development agency Utima.
Award ceremony for the AI short film competition. You can find the films on our YouTube channel and vote for the audience award by liking it.
The jury of experts: Marek Loskot, David Spáčil, Petr Salaba, David Kořínek, Ondřej Svoboda
What was it like in 2023?
Check out the speakers and photos from last year’s event.
Venue
Do you want to support the event? Contact David Spáčil at +420 604 660 482 or send an email to hello@pravidlasezmenila.cz.
Contact
+420 604 660 482
hello@pravidlasezmenila.cz
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